ALEX LLOYD

Graphic Designer, Photographer & image maker
The Fashion Book

The Fashion Book is an ideal introduction to the world of fashion history.

This was one of my first illustration focused projects at Dorling Kindersley. Along with layout design for this scrapbook style title, I was tasked with illustrating the models for each title spread in a soft, casual style, replicating that of a fashion designer. I also created a number of detailed secondary illustrations taking a deeper look into a style, genre, or person.